Mavey Jaymes: A Legacy of Connection

I was hired to lead the full brand buildout for Mavey Jaymes, a baby skincare company rooted in clean ingredients and intentional care. From visual storytelling to digital presence, I developed a cohesive brand identity across every touchpoint—producing video and photography, crafting brand messaging and product copy, and designing a custom Shopify storefront. The result was a soft, elevated, and trustworthy brand experience that resonates with modern parents and sets Mavey Jaymes apart in a growing wellness market.